IMAGINE CAROLINA
Marketing Collateral & Design
Tasked with creating and continuing the designs for the University of South Carolina’s annual innovation initiative, Imagine Carolina was a campus-wide creative campaign centered around bold storytelling, collaboration, and future-focused engagement. Through a cohesive visual identity system, I designed signage, posters, venue graphics, apparel, enamel pins, presentations, stickers, and notebooks that helped bring the event experience to life across print, digital, and environmental spaces.